Airbnb listing

Sunrise Beach Resort 2507

2 bedroom | 2 bathroom penthouse condominium in Panama City Beach, FL

About the project

VIP Beach Destinations LLC requested an update on the copy for some of their Airbnb listings that were underperforming. Upon review of the current market landscape and customer reviews, I was able to identify a few reasons as to why:

Potential issues

- The listing was outdated, text-heavy, and partially incomplete
- Client's booking rate and search ranking were far below comparable units on the rental market
- Details like this being a penthouse unit in a nice resort were not very apparent at first glance of the copy

Solutions

- Increase scannability of the listing copy to grab potential customers' attention
- Enhance listing title to increase SEO ranking
- Provide details in a concise/scannable format
- Ultimately increase reservations and revenue

Before

Title

Free WiFi | View from Master | Beach Service

The space

Sunrise Beach Resort is the perfect choice for any beach vacation! It is located just minutes from Pier Park in Panama City Beach, FL and is a direct gulf front property. Not only is it surrounded by restaurants and nearby attractions, this resort features an elevated gulf front deck with two tropical pools, relaxing spas, children's play area, and gulf-front exercise room. Step right out into your next vacation onto the white sandy beaches and emerald green waters of Panama City Beach!

Your property

Why you'll love this penthouse:
* Huge Private Balcony w/ Breathtaking View of the Gulf of Mexico
* Washer / Dryer in Unit
* Free high speed internet (WIFI)
* Covered Garage Parking Under Building (Guest pays $40 per vehicle)
* Convenient beach access to the White Sand & Emerald Green Water
* Access to the Resort's Onsite Huge Family Friendly Pools, Kid's Splash Pad, Gulf Front Fitness Center, and Relaxing Spas

We provide all of the necessities to get you settled in and relaxed. Beach towels are not provided with linens. There is a grocery store close by for you to replenish and pickup any items that you may need for the remainder of your stay. Beach towels are not provided with linens.

SEASONAL BEACH SERVICE (March - October): This beautiful family-managed 2 bedroom, 2 bathroom beachfront PENTHOUSE 25th floor condo rests on 600 feet of prime sugar white sand to play on and emerald green waters to play in. Begin your first day of your beach vacation on the private balcony of your vacation condo with a cup of coffee and gorgeous views of the beach and gulf. Welcome to your beach vacation and your home away from home. Your vacation condo rental boasts incredible views from your private balcony and a spacious and fashionably decorated interior complete with all the conveniences of home.The combination of elegance and comfort makes this the perfect place to stay whether you are visiting with a loved one or traveling with the kids. Enjoy a breathtaking view of the gulf immediately as you walk in from the floor to ceiling glass windows. Slide the doors open to your private balcony to feel the ocean breeze on your face as your enjoy your morning coffee or drink at sunset. The open living area is equipped with a comfortable couch which doubles as a sleeper sofa to enjoy the pastel sunrise over the blue waters and the entertainment center which includes a flat screen TV for everyone to enjoy. A beautiful bar area awaits after a long day at the beach next to the open kitchen which includes granite countertops and all the necessities you'll need to make the perfect family meal or romantic dinner for two. Relax in an elegant king sized bed in the Master Suite after a long day in the sun, along with floor to ceiling sliding glass doors with balcony access to wake up to the morning sun and a private master bathroom suite featuring a double sink vanity, tub, and walk in shower. Bring all your family and friends to stay in the guest bedroom including two single beds and sleeper sofa. There's a place for everyone to stay!Sunrise Beach Amenities highlights an elevated gulf-front deck with two tropical pools (one seasonally heated) that overlooks the dazzling jewel toned gulf, relaxing spas, children's water play area to keep the kids busy, a gulf-front exercise room, a meeting room and convenient covered parking under the building. Skip on down to the beach just steps from you condo or Pier Park only minutes away that is central to all of the attractions, live music, shopping, and great restaurants!We pride ourselves in our unit's cleanliness, but also our affordable rates and ability to manage the property. Sunrise Beach Resort is excellent with the beach just steps from your condo and just minutes from Pier Park, which is central to all things shopping, entertainment, and many fabulous restaurants.

FEATURES
* Master Bedroom w/ King Bed and Balcony Access
* Private & Spacious Master Bathroom Suite w/ Walk in Shower and Tub
* Second Bedroom w/ Two Twin Beds
* Large Living Area w/Gulf Views & Queen Sleeper
* Fully Equipped Kitchen w/Granite Countertops
* Dining Area w/Breakfast Bar & Gulf Views
* Flat Screen TV’sWe offer a discounted $50

BEACH SERVICE rental fee for reservations between Mar 15 - Oct 31. This includes two chairs and an umbrella for your entire stay. The Beach vendor charges $45/day rental so this potentially could save you more than $200 for a week stay. Let us know if you want to take advantage of the beach service.Parking registration must be completed online through the resort's portal. There is a one-time $50 fee per vehicle registered. The link will be sent to you via email a week before your check-in.

Parking registration:
-Link to resort’s registration portal will be sent via email a week before your check-in
-This must be completed through the portal before arrival
-There is a one-time $50 fee per vehicle registered

Guest access

Rental of this beachfront penthouse includes full private access to the condo. Guests will also have access to resort amenities, and a convenient private beach access point.

Interaction with guests

I will not be on site directly, but please reach out through the AirBnB messenger if you have any questions. We are very responsive and will get back to you ASAP.

Other details to note

All guests automatically agree to the terms and conditions of the rental agreement when booking the property. Feel free to contact us for the rental agreement Terms and Conditions prior to booking.

After

Title

Beachfront Penthouse w/view @ Sunrise Beach Resort

The space

Step inside this luxurious penthouse, featuring a spacious open layout, and granite countertop breakfast bar! The living area, and Master bedroom both open to a large private balcony that is perfect for sipping your morning coffee or enjoying a sunset cocktail while overlooking the emerald coast.

Your property

The Penthouse:

Direct gulf-front views – Clear ocean vistas from your large private balcony
Resort-Style Amenities – 2 Gulf-front pools, hot tub, kid’s splash pad, fitness center, & grills
Convenient beachfront access – Private entrance just steps from the Emerald Coast
Prime Location – Located only minutes from Pier Park, shopping, and nightlife
Elegant Master Bathroom Suite – Walk in Shower and Garden Tub
Large Living Area – Queen Sleeper Sofa and comfortable furniture
Fully Equipped Kitchen – Granite Countertops, Stainless steel appliances & drip coffee maker
Dining Area – Breakfast Bar with seating
Fast WiFi + Smart TVs – Stay connected and stream your favorite shows
Covered Garage Parking – (Guests pay $50 per vehicle)

Resort amenities:

Private Beach Access – Walk straight from the resort to the white sands reserved specifically for Sunrise Beach Resort guests!
2 Gulf-Front Pools & Hot Tub – One pool is heated seasonally!
Fitness Center – Overlooks the ocean, perfect for a vacation workout
BBQ Grills & Picnic Area – Ideal for a beachside cookout
Quick walk to Pier Park – Shopping, dining, and entertainment a quick walk away
Family Fun – Gulf World Marine Park, Shipwreck Island, mini golf, and more!

Guest access

Keyless access – Guests will be provided with a code and detailed arrival instructions at least 24 hours before check-in via the airbnb messenger

Private access – Rental of this direct beachfront condo provides complete exclusive access to the unit. Guests will also have shared access to resort amenities with other guests and members.

Amenities – Guests will also have shared access to resort amenities with other guests and members of Sunrise Beach Resort
Parking/resort fee – There is a one-time fee of $50 per vehicle registered

Registration portal – Link to the resort’s registration portal will be sent via email a week before your arrival and must be completed before check-in

Check-in – 10:00am | Check out – 4:00pm

Interaction with guests

We will not be on site directly, but please reach out through Airbnb if you have any questions. We are very responsive and will get back to you as soon as possible. 

Other details to note

Minimum age requirement – At least one guest must be 25 years or older to book

Registration details – Guests must complete online resort registration before arrival; details will be provided one week before check-in

Basics provided – We provide all of the necessities to get you settled in and relaxed, and there is a grocery store close by for you to pick up or replenish any items that you may need for the remainder of your stay (Please also note beach towels are not provided with our linens)


Registration Number – 36664